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    HIPAA NOTICE OF PRIVACY PRACTICES

    Eternyl Beauty

    Effective Date: January 3rd, 2026
    Last Updated: January 3rd, 2026


    THIS NOTICE DESCRIBES HOW MEDICAL INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION.

    PLEASE REVIEW IT CAREFULLY.


    1. Our Legal Duty

    Eternyl Beauty is required by law to:

    • Maintain the privacy of your Protected Health Information (“PHI”)
    • Provide you with this Notice of our legal duties and privacy practices
    • Abide by the terms of this Notice currently in effect

    We reserve the right to change this Notice and make revised versions effective for all PHI we maintain. Updated notices will be posted on our Website and available upon request.


    2. What Is Protected Health Information (PHI)

    Protected Health Information includes information that:

    • Identifies you
    • Relates to your physical or mental health, medical condition, or treatment
    • Is created or received by Eternyl Beauty in connection with providing healthcare services

    3. How We May Use and Disclose Your PHI

    We may use and disclose your PHI without your written authorization for the following purposes:

    A. Treatment

    We may use and disclose PHI to provide, coordinate, or manage your medical care and services, including sharing information with physicians, nurses, technicians, or other licensed healthcare providers involved in your care.

    B. Payment

    We may use and disclose PHI to obtain payment for services provided to you, including billing, claims management, and payment processing.

    C. Healthcare Operations

    We may use PHI for healthcare operations such as:

    • Quality assessment and improvement
    • Staff training
    • Licensing and credentialing
    • Business administration and compliance activities

    4. Other Permitted Uses and Disclosures

    We may also use or disclose PHI:

    • As required by federal, state, or local law
    • For public health and safety purposes
    • For health oversight activities (e.g., audits, investigations)
    • To avert a serious threat to health or safety
    • For workers’ compensation or law enforcement purposes when legally required

    5. Uses and Disclosures Requiring Your Written Authorization

    We will not use or disclose your PHI for the following purposes without your written authorization:

    • Marketing communications
    • Sale of your PHI
    • Uses not otherwise described in this Notice

    You may revoke your authorization in writing at any time, except to the extent we have already relied on it.


    6. Your Rights Regarding Your PHI

    You have the following rights under HIPAA and applicable New York law:

    A. Right to Access

    You have the right to inspect and obtain a copy of your PHI, with limited exceptions.

    B. Right to Request Amendments

    You may request corrections to your PHI if you believe it is inaccurate or incomplete.

    C. Right to an Accounting of Disclosures

    You may request a list of certain disclosures of your PHI made by us.

    D. Right to Request Restrictions

    You may request restrictions on how your PHI is used or disclosed. We are not required to agree to all requests.

    E. Right to Confidential Communications

    You may request that we communicate with you in a specific way or at a specific location (for example, by email or phone).

    F. Right to a Paper Copy

    You have the right to receive a paper copy of this Notice upon request, even if you have agreed to receive it electronically.


    7. Our Responsibilities Regarding Your PHI

    Eternyl Beauty will:

    • Maintain safeguards to protect your PHI
    • Limit access to PHI to authorized personnel only
    • Notify you in the event of a breach of unsecured PHI as required by law

    8. Electronic Communications & Website Use

    Use of our Website, online forms, or email communication does not replace appropriate medical care.

    Website contact forms are not intended for medical emergencies.
    If you are experiencing a medical emergency, call 911 or seek immediate medical care.


    9. Complaints

    If you believe your privacy rights have been violated, you may file a complaint with:

    Eternyl Beauty
    Privacy Officer
    Email: [email protected]

    You may also file a complaint with the:
    U.S. Department of Health and Human Services, Office for Civil Rights

    We will not retaliate against you for filing a complaint.


    10. Contact Information

    If you have questions about this Notice or your privacy rights, contact:

    Eternyl Beauty
    Website: https://eternylbeauty.com
    Email: [email protected]


    11. Acknowledgment of Receipt

    You may be asked to sign an acknowledgment that you have received this Notice of Privacy Practices. Your acknowledgment is not required to receive treatment.

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